We launch Minimalism for women

It's one of the most important days since we were born. One of our main goals as a project is fulfilled: launching women's clothing.

Why is it so important? Change has to come from everyone, for everyone, and women are a key part of this change. Ideologies aside, women are social, women are progress, and women are the protagonists of the new world in which we want to live. We cannot transform anything without women as part of Minimalism.

We launched 4 garments that every woman could wear on a daily basis, thinking about comfort and durability . We wanted to start with underwear and a simple t-shirt since they are some of the most necessary garments for every person's life:

Thong and culotte . Two types of panties for different situations and days. Both made from certified organic cotton. We believe that the best underwear is the one you don't notice, which is why we have prioritized softness and comfort. They have a single, very fine seam on the back and the stitching on the edges is designed to last a long time in your closet.

Bralette . This has been our big challenge over the last few months. We wanted to create a very, very comfortable garment that would work for as many women as possible. We know that bras are delicate garments as there are many body types, so we have created a simple garment without embellishments, thinking of utility above all. Soft to the touch, with a small grip tape at the bottom, no padding or underwire, triple back clasp so that it adapts to many back and chest sizes. We hope that it is useful to you and makes your day-to-day life easier. In addition, with our size calculator it will be very easy for you to know the bralette size you need according to your body type.

Basic T-shirt. We have created a feminine cut T-shirt, with the same thread and construction as the men's T-shirts. It is simple, without logos and we are releasing it in 3 colours for now (white, black and grey). 100% organic cotton and from sizes XS to XL.

We remind you that several weeks ago we also launched smaller sizes of organic ankle socks and pinkies.

We maintain the essence and form of everything we have done so far for men. Made in Portugal with certified organic cotton. In the product sheets we explain in detail the manufacturing costs and benefits of each garment. We launch several packs so you can save and combine products. And above all, we have set affordable prices for high quality garments .

The pre-sale starts today and we will start sending out the garments the first week of August. If you want to get your hands on any of our garments but you are not going to be at home or in the office during August, let us know by email ( hola@minimalismbrand.com ) to tell us when you want to receive them.

As of today we are already working on new products and launches that will arrive after the summer. All feedback is welcome 🙂